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Sell from BigCommerce to Criteo - API-Driven Feed, AI-Driven Ads

Criteo's AI identifies shopper interests and serves personalized display ads based on their behavior. The quality of that targeting depends entirely on the accuracy of your product feed. BigCommerce's API-first design and Koongo's feed management make that accuracy reliable.

Dettaglio Criteo Inizia il piano gratuito
*Piano gratuito disponibile. No credit card required. Piani a pagamento da 24 €/mese.
BigCommerce
Criteo

Cos'è l'integrazione BigCommerce + Criteo?

Koongo connects your BigCommerce store to Criteo, a retargeting and display advertising platform that serves personalized ads across thousands of premium publishers in 30+ markets worldwide. Product data is pulled from BigCommerce via API, formatted to meet Criteo's ad specifications, and published as a product feed that Criteo's AI uses to target shoppers based on their browsing behavior. Koongo's Feed Manager reads your BigCommerce catalog via API on the schedule you set. The Rules Editor and Macro Editor let you optimize the feed before it reaches Criteo - excluding low-margin collections, adjusting prices, aligning product titles and categories with Criteo's taxonomy, and ensuring every required field is correctly populated. Criteo operates on a Cost-per-Click model where you control daily budgets and bidding. BigCommerce's reliable API and Koongo's update frequency - as often as every 5 minutes - work together to prevent the disapproved ads, overselling, and mismatched pricing that damage campaign performance and waste CPC budget.

Key Benefits:

Da problemi di connessione a vendite automatizzate
in 3 semplici passaggi

1
Crea il tuo account Koongo, avvia il tuo piano gratuito e connetti il tuo negozio BigCommerce.
2
Configura la connessione a Criteo e automatizza le tue inserzioni di prodotti: non è necessario alcun lavoro manuale.
3
Inizia a ottenere nuove vendite da Criteo. Monitora e gestisci i tuoi ordini direttamente nel tuo negozio BigCommerce.

Perché ora? Cosa c'è in gioco

Se connetti BigCommerce a Criteo con Koongo

  • Raggiungi subito nuovi clienti su Criteo

  • Aumenta la visibilità del prodotto e incrementa le vendite

  • Evita errori che causano rifiuti di inserzioni o vendite eccessive

  • Guadagna tempo e concentrati sulla crescita della tua attività

Se non automatizzi questo processo:

  • Perdi vendite a causa di aggiornamenti ritardati

  • Rischia di vendere più del dovuto o di violare le politiche della piattaforma

  • Passa ore a risolvere manualmente problemi relativi a prodotti o ordini

  • Lascia che i concorrenti pubblichino più velocemente e vendano di più

FAQ

Yes. Koongo connects to BigCommerce through its app ecosystem. Once installed, you select Criteo from the feed manager, choose the appropriate feed type, and Koongo builds and publishes your product feed automatically - no custom API work or developer time required.
Koongo reads your BigCommerce catalog via API - pricing, stock, titles, categories, and images - and formats that data to meet Criteo's ad platform specifications. The Rules Editor and Macro Editor let you apply further adjustments: filtering products, aligning categories, adjusting prices, or using mathematical rules to compute field values before the feed is published.
Koongo can update your Criteo feed as frequently as every 5 minutes. BigCommerce's API provides current catalog data, so Koongo captures price and stock changes quickly - helping you avoid disapproved ads, mismatched pricing, and the CPC waste that comes from Criteo serving ads for out-of-stock products.
Criteo charges only when shoppers engage with your display ads. You set your own daily budget, bidding strategy, and targeting parameters - so there are no upfront commitments. BigCommerce's structured catalog data, combined with Koongo's accurate feed, helps Criteo's AI target the shoppers most likely to convert.
Most BigCommerce merchants complete setup in under an hour. You install Koongo, connect your store via the BigCommerce app, select the Criteo feed type, apply your Rules Editor settings, and publish the feed on Criteo. Built-in health checks flag any issues before the feed goes live.
Yes. Koongo's free plan includes one channel connection so you can build and validate your Criteo feed before upgrading. No credit card is required. Full feed automation is available from €24/month.
Criteo uses advanced predictive tools to identify shopper interests and display your products to buyers who have already shown intent. For BigCommerce merchants, this means your feed becomes the input to a targeting engine that shows your products across thousands of premium publishers in 30+ markets - making feed accuracy directly tied to how efficiently your CPC budget converts.

La connessione tra BigCommerce e Criteo è pronta per te

Inizia il tuo piano gratuito, collega il tuo negozio e inizia a vendere su Criteo oggi stesso — tutto dal tuo account BigCommerce, con la potenza di Koongo.

Inizia a vendere su Criteo da BigCommerce