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Sell from Custom Platform on GAME, the UK's Leading Gaming Retailer

Getting products from a custom or non-standard store onto GAME requires a correctly formatted feed for the UK's gaming marketplace. Koongo provides the feed automation layer for any store setup - generating and refreshing your GAME feed without manual work.

*Piano gratuito disponibile. No credit card required. Piani a pagamento da 24 €/mese.

Cos'è l'integrazione Custom Platform + GAME?

Koongo connects your Custom Platform to GAME by generating a product feed that meets the platform's requirements and refreshing it automatically. Whether your store runs on a proprietary system, a headless setup, or a specialized platform, Koongo structures your product data - titles, prices, availability, and images - so your products appear on the UK's leading gaming retailer. GAME reaches over 1.7 million weekly visitors and a highly engaged audience interested in video games, consoles, accessories, and related tech, with 400-plus third-party sellers already onboard. It offers rapid onboarding - many sellers go live within a day - plus dedicated support, promotional exposure, zero setup or listing fees, and integrated fraud protection. Koongo keeps your feed refreshed automatically and also offers predefined templates that simplify setup for custom store environments. Koongo's feed manager lets you select GAME and the right feed type, while the Rules Editor and Category Mapping tools give you control over what the platform receives. Filter which products are listed, map your categories to gaming and related tech, apply pricing adjustments, or modify attribute values. All rules run automatically on every feed refresh after initial configuration.

Key Benefits:

Da problemi di connessione a vendite automatizzate
in 3 semplici passaggi

1
Crea il tuo account Koongo, avvia il tuo piano gratuito e connetti il tuo negozio Custom Platform.
2
Configura la connessione a GAME e automatizza le tue inserzioni di prodotti: non è necessario alcun lavoro manuale.
3
Inizia a ottenere nuove vendite da GAME. Monitora e gestisci i tuoi ordini direttamente nel tuo negozio Custom Platform.

Perché ora? Cosa c'è in gioco

Se connetti Custom Platform a GAME con Koongo
  • Raggiungi subito nuovi clienti su GAME

  • Aumenta la visibilità del prodotto e incrementa le vendite

  • Evita errori che causano rifiuti di inserzioni o vendite eccessive

  • Guadagna tempo e concentrati sulla crescita della tua attività

Se non automatizzi questo processo:
  • Perdi vendite a causa di aggiornamenti ritardati

  • Rischia di vendere più del dovuto o di violare le politiche della piattaforma

  • Passa ore a risolvere manualmente problemi relativi a prodotti o ordini

  • Lascia che i concorrenti pubblichino più velocemente e vendano di più

FAQ

No developer needed. Koongo connects to your Custom Platform store and generates a product feed for GAME automatically, in the format it requires. You publish the feed to GAME, and Koongo handles all subsequent updates.
You need a legally registered business with valid VAT operating within the UK, and products in gaming, electronics, consoles, accessories, or board games categories. Koongo builds your feed from your Custom Platform catalog automatically.
GAME is the UK's leading gaming retailer, with over 1.7 million weekly visitors and 400-plus third-party sellers. Koongo feeds your accurate Custom Platform product data so your gaming listings appear with current prices and availability to a highly engaged audience.
GAME charges zero setup or listing fees and includes integrated fraud protection for smooth transactions. On the Koongo side, a free plan is available with no credit card required, and paid plans start from €24/month.
Koongo refreshes your feed automatically on a regular basis. When prices, stock levels, or product details change in your Custom Platform store, your GAME listings reflect those updates - so gamers always see current information.
GAME offers rapid onboarding, with many sellers live within a day, plus dedicated support and promotional exposure. Koongo builds and publishes your feed from your Custom Platform catalog so your listings are ready to go.
Yes. GAME reaches a highly engaged audience interested in video games, consoles, accessories, and related tech. Koongo's Rules Editor and Category Mapping let you align your Custom Platform catalog to those gaming categories.