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Sell from Lightspeed to Criteo - Omnichannel Stock, Retargeting Precision

Criteo's AI serves display ads based on shopper behavior - but for omnichannel merchants, those ads need to reflect your real stock across online and physical sales. Lightspeed's unified inventory, connected through Koongo, gives Criteo accurate data to work with.

Dettaglio Criteo Inizia il piano gratuito
*Piano gratuito disponibile. No credit card required. Piani a pagamento da 24 €/mese.
Lightspeed
Criteo

Cos'è l'integrazione Lightspeed + Criteo?

Koongo connects your Lightspeed store to Criteo, a retargeting and display advertising platform that serves personalized ads to shoppers based on their browsing behavior, across thousands of premium publishers in 30+ markets. Because Lightspeed unifies inventory across your online and physical sales points, the feed Koongo builds for Criteo reflects your real consolidated stock - not a partial view that could lead to disapproved ads or overselling. Koongo reads from Lightspeed via the Lightspeed apps store integration and builds the Criteo feed on an automated schedule. The Rules Editor and Macro Editor let you align the output with Criteo's ad platform specifications - filtering product categories, adjusting prices, remapping attributes, and ensuring all required fields are correctly populated - before publishing the feed on Criteo. Criteo operates on a Cost-per-Click basis. For Lightspeed merchants running omnichannel retail, accurate unified inventory data is particularly important: Koongo keeps the feed refreshed as often as every 5 minutes, so Criteo's AI never serves ads for products that are out of stock across your sales network.

Key Benefits:

Da problemi di connessione a vendite automatizzate
in 3 semplici passaggi

1
Crea il tuo account Koongo, avvia il tuo piano gratuito e connetti il tuo negozio Lightspeed.
2
Configura la connessione a Criteo e automatizza le tue inserzioni di prodotti: non è necessario alcun lavoro manuale.
3
Inizia a ottenere nuove vendite da Criteo. Monitora e gestisci i tuoi ordini direttamente nel tuo negozio Lightspeed.

Perché ora? Cosa c'è in gioco

Se connetti Lightspeed a Criteo con Koongo

  • Raggiungi subito nuovi clienti su Criteo

  • Aumenta la visibilità del prodotto e incrementa le vendite

  • Evita errori che causano rifiuti di inserzioni o vendite eccessive

  • Guadagna tempo e concentrati sulla crescita della tua attività

Se non automatizzi questo processo:

  • Perdi vendite a causa di aggiornamenti ritardati

  • Rischia di vendere più del dovuto o di violare le politiche della piattaforma

  • Passa ore a risolvere manualmente problemi relativi a prodotti o ordini

  • Lascia che i concorrenti pubblichino più velocemente e vendano di più

FAQ

Yes. Koongo is available in the Lightspeed apps store for both EMEA and NOAM regions. Once installed, you select Criteo from the feed manager, configure your feed settings, and Koongo builds and maintains the product feed automatically - no coding or manual exports required.
Koongo reads your Lightspeed product data including consolidated stock across all your sales points, then maps it to Criteo's ad platform specifications. This means Criteo's AI serves display ads based on actual availability across your entire operation - not just online stock - which is critical for avoiding overselling and disapproved ads.
Koongo can update your Criteo feed as frequently as every 5 minutes. Because Lightspeed keeps inventory in sync across channels, Koongo captures those updates and keeps Criteo's targeting system informed - preventing the mismatched pricing and stock issues that waste CPC budget.
Criteo charges only when shoppers engage with your display ads, and you control your daily budget, bidding strategy, and targeting. For Lightspeed merchants running both online and physical retail, this is a cost-controlled way to re-engage shoppers across Criteo's 30+ global markets - backed by Koongo's accurate unified inventory feed.
Most Lightspeed merchants complete setup within an hour. You install Koongo from the Lightspeed apps store, connect your catalog, select the Criteo feed type, apply Rules Editor settings, and publish the feed on Criteo.
Yes. Koongo's free plan includes one channel connection so you can build and test your Criteo feed from Lightspeed before committing. No credit card required. Paid plans start from €24/month.
Criteo serves display ads based on your product feed - if that feed shows items as available when they're actually sold out in your physical stores, Criteo will serve ads for out-of-stock products. Koongo builds the Criteo feed from Lightspeed's consolidated inventory, so your CPC budget goes toward ads for products shoppers can actually buy.

La connessione tra Lightspeed e Criteo è pronta per te

Inizia il tuo piano gratuito, collega il tuo negozio e inizia a vendere su Criteo oggi stesso — tutto dal tuo account Lightspeed, con la potenza di Koongo.

Inizia a vendere su Criteo da Lightspeed