Menu

Connect Shopware 6 to Google Ads and Run Paid Shopping Campaigns

Shopware 6's structured product data is a strong foundation for Google Ads - rich attributes improve ad relevance. But each platform still needs its specific feed format and regular refreshes. Koongo provides that layer and keeps every platform in sync automatically.

*Piano gratuito disponibile. No credit card required. Piani a pagamento da 24 €/mese.

Cos'è l'integrazione Shopware 6 + Google Ads?

Koongo connects your Shopware 6 store to Google Ads by generating a product feed that meets each platform's requirements and refreshing it automatically. Your product data - titles, prices, availability, attributes, and images - is pulled from Shopware 6 and structured to power your paid shopping campaigns. Shopware 6's structured attribute model maps cleanly into each ad platform's feed requirements and improves ad relevance. Google Ads platforms like Google Ads and Bing Ads use your feed to match products to shopper searches and display paid product ads. Because you pay per click, feed quality directly affects ad relevance and spend - so Koongo keeps your feed refreshed automatically and lets you optimize titles, attributes, and prices. From one Shopware 6 connection, you can power ads across multiple platforms. Koongo's Rules Editor and Category Mapping tools give you control over what each platform receives. Optimize titles, map attributes, filter which products are advertised, exclude low-margin items, or adjust pricing to make your ad spend work harder. Once configured, the feeds update on their own without manual work.

Key Benefits:

Da problemi di connessione a vendite automatizzate
in 3 semplici passaggi

1
Crea il tuo account Koongo, avvia il tuo piano gratuito e connetti il tuo negozio Shopware 6.
2
Configura la connessione a Google Ads e automatizza le tue inserzioni di prodotti: non è necessario alcun lavoro manuale.
3
Inizia a ottenere nuove vendite da Google Ads. Monitora e gestisci i tuoi ordini direttamente nel tuo negozio Shopware 6.

Perché ora? Cosa c'è in gioco

Se connetti Shopware 6 a Google Ads con Koongo
  • Raggiungi subito nuovi clienti su Google Ads

  • Aumenta la visibilità del prodotto e incrementa le vendite

  • Evita errori che causano rifiuti di inserzioni o vendite eccessive

  • Guadagna tempo e concentrati sulla crescita della tua attività

Se non automatizzi questo processo:
  • Perdi vendite a causa di aggiornamenti ritardati

  • Rischia di vendere più del dovuto o di violare le politiche della piattaforma

  • Passa ore a risolvere manualmente problemi relativi a prodotti o ordini

  • Lascia che i concorrenti pubblichino più velocemente e vendano di più

FAQ

No developer needed. Koongo connects to your Shopware 6 store and generates a product feed for Google Ads automatically, in the format each platform requires. You connect your ad accounts, and Koongo handles all subsequent updates.
Koongo feeds your Shopware 6 catalog to major Google Ads platforms like Google Ads and Bing Ads, so you can run paid shopping campaigns. From one connection, your product data powers ads across the platforms you choose.
On Google Ads you pay per click, and ad platforms use your feed to match products to searches - so titles, attributes, and prices directly affect relevance and spend. Koongo's Rules Editor lets you optimize your Shopware 6 data so your ad budget works harder.
Ad platforms have specific feed requirements - Google and Bing use their own shopping feed structures. Koongo generates and hosts your feed from your Shopware 6 catalog in the format each of your Google Ads requires, so it meets their specifications.
Koongo refreshes your feeds automatically on a regular basis. When prices, stock levels, or product details change in your Shopware 6 store, every connected ad platform reflects those updates - so you never pay for ads on out-of-stock or mispriced products.
Yes. Koongo offers a free plan with no credit card required. You can connect your Shopware 6 store, generate your Google Ads feeds, and explore the integration before upgrading. Paid plans start from €24/month.
Yes. Koongo's Rules Editor lets you filter your Shopware 6 catalog before it feeds into Google Ads. Exclude low-margin products, set price thresholds, or filter by availability so your ad spend focuses on the products worth advertising.